{"id":11472,"date":"2020-07-27T08:59:39","date_gmt":"2020-07-27T06:59:39","guid":{"rendered":"https:\/\/www.usa-beef.org\/activites-marketing-de-lusmef-en-europe\/"},"modified":"2026-08-17T10:05:54","modified_gmt":"2026-08-17T08:05:54","slug":"activites-marketing-de-lusmef-en-europe","status":"publish","type":"post","link":"https:\/\/www.usa-beef.org\/fr\/activites-marketing-de-lusmef-en-europe\/","title":{"rendered":"Activit\u00e9s marketing de l&rsquo;USMEF en Europe"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">La F\u00e9d\u00e9ration am\u00e9ricaine des exportateurs de viande (USMEF) vient de lancer un tout nouveau site web pour le march\u00e9 europ\u00e9en. Il s'agit d'un site complet proposant des informations pour les distributeurs, les chefs et les consommateurs finaux. <\/p>\n\n<p class=\"wp-block-paragraph\">De d\u00e9licieuses recettes et astuces de cuisine, ainsi que des informations sur l'industrie de la viande am\u00e9ricaine, sur la qualit\u00e9 du b\u0153uf et du porc am\u00e9ricains et leurs aspects nutritionnels, sont pr\u00e9sent\u00e9es sur le nouveau site web. Pourquoi le b\u0153uf am\u00e9ricain est-il diff\u00e9rent et pourquoi est-il si marbr\u00e9, tendre et juteux ? Pourquoi est-il le choix pr\u00e9f\u00e9r\u00e9 des bouchers, des chefs et des consommateurs ?  <\/p>\n\n<p class=\"wp-block-paragraph\">L'USMEF met \u00e0 jour et renforce ses efforts marketing en Europe afin de faire conna\u00eetre le b\u0153uf et le porc am\u00e9ricains et d'aider les distributeurs \u00e0 augmenter leurs ventes.<\/p>\n\n<p class=\"wp-block-paragraph\">Les chefs \u00e9tant l'une des principales cibles de la nouvelle strat\u00e9gie marketing, l'USMEF lance \u00e9galement \u00ab THE MARBLED MEAT CLUB \u00bb sur Facebook. Ce sera le point de rencontre des chefs et de tous les amateurs de viande, une communaut\u00e9 proactive pour l'\u00e9change d'informations, d'id\u00e9es, d'exp\u00e9riences et de suggestions... <\/p>\n\n<p class=\"wp-block-paragraph\">Le marketing sur les m\u00e9dias sociaux sera \u00e9galement compl\u00e9t\u00e9 sur Twitter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;USMEF met \u00e0 jour et renforce ses efforts marketing en Europe afin de faire conna\u00eetre le b\u0153uf et le porc am\u00e9ricains et d&rsquo;aider les distributeurs \u00e0 augmenter leurs ventes.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[],"class_list":["post-11472","post","type-post","status-publish","format-standard","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - 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